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研究生: 石永康
SUBPA-UT KONGMEE
論文名稱: Effect of Grit on Organizational Citizenship Behavior in Hotel Industry in Bangkok, Thailand: The Moderating Role of Organizational Identification
Effect of Grit on Organizational Citizenship Behavior in Hotel Industry in Bangkok, Thailand: The Moderating Role of Organizational Identification
指導教授: 盧承杰
Lu, Cheng-Chieh
學位類別: 碩士
Master
系所名稱: 國際人力資源發展研究所
Graduate Institute of International Human Resource Developmemt
論文出版年: 2020
畢業學年度: 108
語文別: 英文
論文頁數: 57
DOI URL: http://doi.org/10.6345/NTNU202000533
論文種類: 學術論文
相關次數: 點閱:290下載:34
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The hotel industry serves as a key source of economic growth in Thailand since the rate of growth is increasing yearly. The trend of growth leads to a high demand for quality hotel employees. It also becomes one of human resource management challenges to identify the particular skills and personalities which can predict the organizational outcomes. Thus, the purpose of this study is to explore the relationship between grit and organizational citizenship behavior. Further, organizational identification is investigated whether it can strengthen the positive effect of grit on OCB. Samples of this study were 288 hotel employees from four-star and five-star hotels in Bangkok, Thailand. The quantitative research approach and survey-based methodology were adopted. Hypotheses were tested using SPSS 23. The results reveal that grit, organizational identification, and OCB have a positive relationship with each other. Moreover, the finding shows that organizational identification can moderate the positive relationship between grit and OCB. In the end, practical implications of grit for human resource management and development strategies are discussed.

TABLE OF CONTENTS ABSTRACT I TABLE OF CONTENTS III LIST OF FIGURES VI CHAPTER I INTRODUCTION 1 Background of the Study 1 Problem Statement 3 Research Purposes 3 Questions of the Study 4 Significance of the Study 4 Delimitations 5 Definition of Key Terms 5 CHAPTER II LITERATURE REVIEW 7 Grit 7 Organizational Citizenship Behavior (OCB) 8 Grit and Organizational Citizenship Behavior (OCB) 9 Organizational Identification 10 The Moderating Effect of Organizational Identification between Grit and Organizational Citizenship Behavior 11 CHAPTER III METHODOLOGY 15 Research Framework 15 Research Procedure 16 Research Sample 19 Measurement 19 Pilot Test 24 Confirmatory Factor Analysis (CFA) 25 Data Analysis 26 CHAPTER IV RESULTS AND DISCUSSION 27 Descriptive Statistics 27 Correlation Analysis 28 Hierarchical Regression Analysis 28 Discussions 30 CHAPTER V CONCLUSIONS AND SUGGESTIONS 33 Conclusions 33 Practical Implications 33 Limitation 34 Recommendation 35 REFERENCES 37 APPENDIX A: QUESTIONNAIRE (ENGLISH VERSION) 45 APPENDIX B: QUESTIONNAIRE (THAI VERSION) 51

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