研究生: |
陳瑾瑜 Chen Chin Yu |
---|---|
論文名稱: |
英國Battle遺產觀光符號的建構與展演 The Construction and Performance of Heritage Tourism Signs/Sites in Battle, England |
指導教授: |
葉秀燕
Yeh, Hsiu-Yen |
學位類別: |
碩士 Master |
系所名稱: |
歐洲文化與觀光研究所 Graduate Institute of European Cultures and Tourism |
論文出版年: | 2011 |
畢業學年度: | 99 |
語文別: | 中文 |
論文頁數: | 157 |
中文關鍵詞: | 文化觀光 、遺產觀光 、符號經濟 、觀光客凝視 、文化展演 、歷史重演 |
英文關鍵詞: | cultural tourism, heritage tourism, sign economy, tourists gaze, cultural performance, historical reenactment |
論文種類: | 學術論文 |
相關次數: | 點閱:353 下載:56 |
分享至: |
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本研究從旅遊符號經濟面向切入,以觀光客的凝視為理論架構,藉由英國1066年Hastings戰爭(Battle of Hastings)發生地的Battle小鎮遺產觀光(heritage tourism)的符號形塑作為分析的主要場域與文本,探究當地Hastings戰爭歷史觀光商品化過程中的符號生產脈絡與生成系統,以及旅遊符號消費建構下戰爭歷史的觀光再現與意義展演。本文透過文獻檔案分析、實地調查、旅遊行銷文本分析、與觀光中介者的通訊訪談,以及遊客部落格分析等多維綜合的質性研究方法,試圖理解Battle在發展遺產觀光的過程中所做的文化選擇、文化詮釋與文化轉譯,從中思考旅遊符號經濟發展與地方社會、文化變遷的關聯互動,揭露觀光消費經驗建構與文化挪用、生產/再生產、展演的複雜性。本研究更為台灣學界引介歐美社會遺產觀光發展策略中經常運用的歷史重演(historical reenactment)。以每年在Battle所舉辦的Hastings戰爭重演節事進行研究分析,從理論與實務經營面向,探討歷史重演作為觀光場域的文化展演,是如何透過對過往生活、事件的再現策略,傳遞與形塑Hastings戰爭的歷史想像與英格蘭文化認同,並落實遊客對於歷史體驗消費的欲望,從而創造戰爭歷史遺產的觀光符號價值。
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Battle相關觀光旅遊機構官方網站
1066 Country官方網站
http://www.visit1066country.com/
http://www.discover1066.com/
The Battle Museum of Local History官方網站
http://www.battlemuseum.org.uk/
English Heritage官方網站
http://www.english-heritage.org.uk/
http://www.english-heritage.org.uk/daysout/properties/1066-battle-of-hastings-abbey-and-battlefield/