在二十一世紀，科技的進步，使得人和人之間的距離縮短，旅行變得更佳的容易。在眾多行業中，旅遊業被稱為「無煙囪工業」，其低污染，高附加價值之特性，使旅遊觀光業成為各國政府積極發展的重點產業。
臺灣政府近年來致力於文化創意產業的發展，並希冀能結合旅遊觀光業來提高文化消費，將我國的表演藝術文化推向世界。本研究之目的，在於調查有關於國外來臺背包客在臺期間對於臺灣表演藝術體驗之觀感與實際接觸體驗之情形調查，藉以提供國內表演藝術團體在創作及行銷手法能有所參考。本研究欲達到之研究目的共計有以下：
1. 瞭解國外來臺背包客對於來臺旅遊之旅遊基本概況
2.瞭解國外來臺背包客來臺體驗表演藝術的情形。
3.瞭解國外來臺背包客對於臺灣表演藝術的參與情形。
4.瞭解國外來臺背包客對於在臺灣所進行文化觀光時所面臨的困難。
本研究採用之研究方法共計五種，其中包含文獻分析法、個案分析法、觀察法、調查研究法及深度訪談進行研究。
歸納研究結果，茲將本研究各項綜合發現，歸納如下：
（一） 臺灣發展背包客體驗表演藝術的現況與問題：
臺灣針對國外來臺背包客之表演藝術體驗推廣，有許多提升空間。各類背包客與表演藝術相關研究資訊與資料、針對表演藝術體驗之多國語言資訊及成熟的表演藝術經營團隊與演出團體的皆十分不足。另外，臺灣民眾對表演藝術活動參與度較低，連帶影響背包客觀賞意願。
（二）借鏡韓國，臺灣應有更積極作為：
臺灣政府政策方向不清，猶如多頭馬車；文化及觀光組織系統紛亂。政府相關單位思維老舊，缺乏對文化觀光藝術發展的想像力。另外，表演藝術與觀光相關法規老舊不合時宜。
針對以上研究發現，提出以下建議：
（一）透過背包客、觀光客與表演藝術等重點之問卷調查長期追蹤與研究、OSUM的廣泛運用、表演藝術團體與其他專業的異業結盟、宣傳工具管道的研究與正確利用及多國語言的各項軟硬體設施設置來發展國外來臺背包客表演藝術推廣。
（二）透過教育與相關配套措施培養臺灣民眾對表演藝術參與、明確的施政方向與完整長期的施政計畫、觀光與表演藝術－文化觀光部會共同平台的設立及相關法規的更新、修改與鬆綁與表演藝術團體與專業經營團隊的扶植培養來從政府方面進行改善。

In the 21st century, advances in technology have shortened distances between people, making travelling much easier. Amongst different industries, the tourism industry is now referred to as the "Tertiary Industry" - its low pollution, high value-added features causing different governments to consider travel and tourism as key industries to develop. The Taiwanese government has contributed to the development of cultural and creative industries in recent years, hoping to be able to combine this industry with travel and tourism. It is also their hope to increase cultural consumption and promote Taiwan’s performing arts culture to the world.
The purpose of this study is to investigate the performing arts experiences of foreign backpackers in Taiwan, and present this study to local performing arts groups as a reference.
The purposes of this study are listed as below:
1. To grasp a basic overview of foreign backpackers and their travels in Taiwan.
2. To understand the experience that foreign backpackers who travel in Taiwan have with performing arts.
3. To understand the extent to which foreign backpackers who travel in Taiwan participate in performing arts related activities.
4. To understand the difficulties foreign backpackers face while engaging in cultural tourism in Taiwan.
This study used five methods of research: document analysis, case study research, observational survey, survey research and in-depth interviews to reach the following conclusions:
1. The current situation of promoting performing arts to backpackers and its problems:
There is much room for improvement with regards to promoting performing arts experiences to foreign backpackers in Taiwan. For example, there is a lack of research data regarding backpackers and performing arts in. There is also a lack of multi-lingual information about art performances, and a lack of professional art management teams and performance groups in general. Finally, Taiwanese people do not have a high will to participate in performance art activities, and this causes backpackers to have a decreased interest in these types of activities as well.
2. Looking at and learning from South Korea, Taiwan should be more proactive:
The Taiwanese government currently has an unclear direction concerning the promotion of performing arts, and the cultural and tourism organization system is also in chaos. Furthermore, related government departments remain old-fashioned and lack imagination when developing performing arts culture. Finally, performing arts and tourism-related regulations are also old and outdated.
The study presents the following recommendations based on the research results and findings:
1. To promote Taiwan’s performing arts to backpackers and tourists, Taiwan should utilize questionnaires geared to track and research backpackers, tourists and performing arts consistently throughout a long-term basis. Other suggestions include a wider and more common usage of OSUM, encouraging cross-alliances between performing art groups and other professional industries, research and correctly utilize promotional tools, as well as develop various multi-lingual software and hardware facilities related to the promotion of performing arts.
2. The government should, through education and other related measures, encourage the people of Taiwan to participate more often in performing arts activities. Also, create and implement policies that have both clear direction and thorough long-term planning. Set up a common platform between the Culture and Tourism Ministry; update, edit, or loosen related regulations, and most importantly, cultivate and foster growth of performance art groups and professional management teams.

（一）中文書目

Gillian Dale, Helen Oliver.作.王昭正譯(2002)旅遊與觀光概論.臺北市:弘智文化.

李芷姍，李欣怡，墨刻編輯室作；墨刻攝影組攝影.(2009).韓國=KOREA.臺北市:墨刻出版.

柯蕙蘭.(2011).旅行夢不熄～女性背包客生命經驗之敘說研究.嘉義:南華大學生死學系研究所.

夏學理、凌公山、陳媛編著.(2013).文化行政.臺北:五南出版.

夏學理主編.(2009).文化創意產業概論.台北:五南出版.

徐斯勒、陳德昇主編.(2009).文化創意產業、品牌與行銷策略：跨國比較與大陸市場發展.臺北縣:INK印刻文學.

崔小萍.(1994).表演藝術與方法.台北:書林出版有限公司.

張芯慈.(2013).臺灣觀光定目劇場發展研究—借鏡韓國.臺北:國立臺灣師範大學表演藝術研究所.

郭秋雯.(2010).韓國邁向文化強國的過去、現在與未來. 朝鮮半島風雲一甲子：韓戰60年紀念學術研討會.臺北:政治大學國際事務學院韓國研究中心

黃光揚.(2005).”新課改”教師必讀．通識性讀物－新課程與學生學習評價.大陸:福建教育出版社.

黃家珊.(2009).照片、背包客、京都－台灣背包客在京都的影像再現.嘉義:國立嘉義大於史地學系研究所.

新京報編著.(2006).韓劇全解密.大陸:中信出版.

楊正寬(2010).文化觀光：原理與應用.台北縣:揚智文化.

楊敏芝(2003).文化產業理論思潮與發展趨勢研析.臺北縣:行政院文化建設委員會.

鄒侑如編輯.(2004).表演藝術：啟動創意新商業.台北市:典藏藝術家庭股份有限公司.

劉玉明(2005).工程經濟學.北京:北京交通大學出版社.

劉曜華、黃淑娥.(2006).中台灣觀光產業發展與分析.中國地方自治月刊.第59卷.第7期

鄭健雄.(2006).休閒遊憩概論：產業觀點.臺北市:雙葉書廊.
.
（二）外文部分

Robert W. McIntosh & Charles R. Goeldner.(2009).Tourism: Principle, Practice, Philosophies.New York:Hoboken, N.J John Wiley.

David P. Hirvela.(1993).The Performing Arts – An audience’s Perspective.Iowa:Kendall/Hunt Pub Co.

慶熙大學產業協力團.(2006).通過文化藝術公演促進韓流觀光持續化方案문화예술공연을통한한류관광의지속화방안.Seoul:경희대학교산학협력단.

（三）網際網路

世界旅遊及觀光理事會網站（World Tourism Organization）。http://www.wttc.org/

交通部觀光局，〈中華民國101年來臺旅客消費及動向調查〉。http://admin.taiwan.net.tw/upload/statistic/20130718/ef850682-1714-4f42-9ba7-22dd963ea57c.doc.。

悠遊卡股份有限公司官方網站。http://www.easycard.com.tw/use/use9.asp

世界青年旅社網站。Hostelworld.com。http://www.hostelworld.com/

世界旅遊組織（World Tourism Organization）。http://unwto.org/en

大英百科線上網站。http://global.britannica.com

中華民國文化部網站。＜文化部演藝團隊分級獎助計畫作業要點＞http://www.moc.gov.tw/law.do?method=find&id=216

維基百科全書網站。http://zh.wikipedia.org/wiki/

Nanta官方網站。http://nanta.i-pmc.co.kr/nanta/Main.aspx

10.韓國搜尋引擎路口網站Naver。http://www.naver.com/

11.日本亞馬遜網站。amazon.co.jp

12.韓國觀光公社網站。http://big5chinese.visitkorea.or.kr/cht/index.kto/