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研究生: 鄧亞菁
Deng, Ya-Jing
論文名稱: 企業社會責任知覺與組織公民行為—以組織信任為中介、強迫性公民行為知覺為干擾
The Relationship Between Corporate Social Responsibility and Organizational Citizenship Behavior:The Mediating Effect of Organizational Trust and The Moderating Effect of Compulsory Citizenship Behavior
指導教授: 陳怡靜
學位類別: 碩士
Master
系所名稱: 科技應用與人力資源發展學系人力資源發展碩士在職專班
Department of Technology Application and Human Resource Development_Continuing Education Master's Program of Human Resource Development
論文出版年: 2021
畢業學年度: 109
語文別: 中文
論文頁數: 59
中文關鍵詞: 企業社會責任知覺組織信任強迫性組織公民行為組織公民行為
英文關鍵詞: Corporate Social Responsibility, Organizational Trust, Compulsory Citizenship Behavior, Organizational Citizenship Behavior
DOI URL: http://doi.org/10.6345/NTNU202100385
論文種類: 學術論文
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  • 企業若要永續經營,有賴企業社會責任之推行。企業社會責任對組織與員工帶來的正面效益,過往研究均著重在組織層次、財務績效等面向,鮮少由個人微觀層次,探討個人層次之變項帶來之影響程度。企業社會責任對員工的態度與行為帶來何種影響及其背後的機制等相關研究,在國內較為缺乏。員工做為企業社會責任最主要的利害關係人並身兼實際推動之身分,是否有強迫性組織公民行為的現象,並因而對員工態度產生影響,亦值討論。本研究由員工的企業社會責任知覺,探討員工認知層次的組織信任、組織公民行為與強迫性組織公民行為各變項間的關聯,並檢視企業在實踐企業社會責任的同時,是否對內部員工一致性地盡到社會責任。
    本研究以二階段問卷方式,對在職工作者實施網路問卷,發放424份,有效回收問卷為173份,研究結果發現組織信任確實是解釋企業社會責任知覺與組織公民行為的中介變項。

    The combination of corporate social responsibility (“CSR”) and economic systems not only urges enterprises to maintain competitiveness, but also is the key to develop human resource strategies and achieve a sustainable business mission. In the past, CSR research has been oriented towards financial performance, with minor emphasis on employee CSR perceptions and how these perceptions might drive individual changes in the work place. In addition, the phenomenon of compulsory citizenship behavior (“CCB”) happens in work places, which is seldom discussed in Taiwan. This study explores the relationship between a company and its employee in how CSR affects the employee attitude and behavior.
    This study used a two-stage questionnaire. The first was an on-line questionnaire for currently employed individuals with a total of 424 completion in the first phase. Of the 424, 173 completed both stages and it was found that organization trust (“OT”) was a mediator variable. This variable explained how the CSR perception influences organizational citizenship behavior (“OCB”).

    中文摘要 IV ABSTRACT VI 第一章 緒論 1 第一節 研究背景與動機 1 第二節 研究目的與待答問題 4 第三節 研究範圍與限制 5 第四節 名詞解釋 6 第二章 文獻探討 7 第一節 企業社會責任知覺 7 第二節 組織信任 9 第三節 強迫性組織公民行為 11 第四節 組織公民行為 13 第五節 各研究變項間的關聯 14 第三章 研究設計與方法 18 第一節 研究假設與研究架構 18 第二節 研究對象與程序 19 第三節 研究工具 21 第四節 資料分析方法 26 第四章 研究結果 27 第一節 敘述統計 27 第二節 相關分析結果 31 第二節 迴歸分析結果 33 第五章 結論與建議 39 第一節 研究結果與討論 39 第二節 實務意涵 41 第三節 研究限制與建議 43 參考文獻 45 附 錄 53

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