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    1

    Examination of The Two-Sword Effects of Intrinsic Mechanisms toward Generative AI Usage on Designers' Creativity Performances: Integrating the Perspectives of Professional Identity and Meaningfulness Pursuit

    2

    AI or Human Customer Service? the Impact of Failure Attribution and Customer Service Type on Recovery Satisfaction: Integrating the Perspectives of Social Judgement, Social Support, and Social Exchange Theories

    This full text is not authorized to be published.

    3

    Building a Ternary Pathway Framework for Consumers’Behavioral Intention to Internet Only Bank: Integration of Trust and Theory of Reasoned Action

    Public on Internet date:
    2027/06/09

    4

    From fans to members: the motivation and identification perspectives

    5

    KOL Selection Dynamics:Exploring the Mutual Selection Decisions of Enterprises and KOLs

    6

    B2B Dynamic Competitor Relationship Management: A Case Study of Original Equipment Manufacturers' Agents and Downstream Distributors in Taiwan's Passive Components Industry

    7

    The Impact of Perceived ESG towards a Brand on Consumer Willingness to Pay Price Premiums

    8

    Leveraging the Product Involvement, Instagram Tenures and Number of Followers as Moderating Mechanisms to Examine the Relationships Between Time Pressure, Consumer Regrets and Real-time Purchase Willingness

    9

    A Study of Consumer Experience Value on Brand Attachment of Sports Brand App: Employing the Self-Determination Theory as the Mediating Mechanism

    10

    Behind intelligence chatbots: impact of the tonality on customer's re-patronage intention during mild and severe service failure in airline industry