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研究生: 吳怡青
Wu, Yi-Ching
論文名稱: 以修正型德菲式卡片分類法探討大學圖書館網站尋獲度之研究
Using Refined Modified-Delphi Card Sorting to Analyze the Findability of University Library Websites
指導教授: 謝建成
Shieh, Jiann-Cherng
學位類別: 碩士
Master
系所名稱: 圖書資訊學研究所
Graduate Institute of Library and Information Studies
論文出版年: 2010
畢業學年度: 98
語文別: 中文
論文頁數: 54
中文關鍵詞: 卡片分類法修正型德菲式卡片分類法尋獲度
英文關鍵詞: Card Sorting, Modified-Delphi Card Sorting, Findability
論文種類: 學術論文
相關次數: 點閱:164下載:8
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  • 利用網站獲取資訊,已經成為現代人經常從事的行為,有些網站提供了邏輯性的架構幫助使用者找到資訊;但缺乏組織性的網站架構會讓使用者受挫並離開網站。值此電子化時代,網站成了遠端使用者與單位組織溝通的最佳橋樑,如何讓使用者能方便、有效率地從網站中取用所需之資訊,使網站資訊發揮應有的價值,是網站設計者必須深思的問題。
    本研究是以大學圖書館網站使用者為中心,改進修正型德菲式卡片分類法,藉以瞭解使用者如何組織網站中的網頁標籤、以及對於各項網頁標籤的命名方式,進而建立符合使用者需求之大學圖書館網站架構。在經由於不同資訊架構網站之任務導向尋獲度測試及變異數分析,證實本研究所提出之修正型卡片分類法,確實能有效提昇大學圖書館網站尋獲度。

    Modern people use websites to access information frequently. Some websites provide logical structures that help users find information. Others without intelligible organization may frustrate users’ attempts to navigate through them. In the digital age, web page has become the best communication channel for the remote user and the institutes. How to make users access the required information from the websites conveniently and efficiently to bring the values of them, website designers must seriously take the problem into consideration.
    Based on the understanding of users’ demand to organize information and to name the labels of the websites, in this study we propose the refined modified-Delphi card sorting to redesign the university library website that practically meets the users’ requirements. By using task-oriented findability testing and analysis on various websites’ information architectures, we apply analysis of variance to definitely verify that the proposed refined card sorting method can effectively enhance the website findability.

    摘要 i Abstract ii 目次 iii 表次 v 圖次 vi 第一章 緒論 1 第一節 研究動機 1 第二節 研究目的與問題 3 第三節 研究範圍與限制 3 第二章 文獻分析 4 第一節 卡片分類法 4 第二節 卡片分類法之實施 8 第三節 德菲法 11 第四節 修正型德菲式卡片分類法 12 第五節 尋獲度 14 第六節 卡片分類法之相關圖書館研究個案 15 第三章 研究設計與實施 19 第一節 研究個案與對象 19 第二節 研究方法與步驟 20 第四章 研究結果與分析 24 第一節 研究對象分析 24 第二節 網站架構分析結果 27 第三節 網頁標籤命名分析 34 第四節 卡片分類法規則實施討論 35 第五節 尋獲度分析調查結果 37 第五章 結論與建議 41 第一節 結論 41 第二節 建議 43 第三節 未來研究建議 44 參考文獻 46 附錄一、修正型德菲式卡片分類法之網站架構圖(A架構) 51 附錄二、傳統卡片分類法之網站架構圖(B架構) 52 附錄三、德菲式卡片分類法第一回合之網站架構圖(C架構) 53 附錄四、德菲式卡片分類法第二、三回合之網站架構圖(D架構) 54

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