研究生: |
張愛琴 Chang, Ai-Ching |
---|---|
論文名稱: |
資深藝人參與公益引起之效應與挑戰:以張琪為例 Effects and challenges caused by senior artist participation in charity: Taking Zhang Qi as an example |
指導教授: |
周世玉
Chou, Shih-Yu |
口試委員: |
蔡明志
Tsai, Ming-Chih 施人英 Shih, Jen-Ying 周世玉 Chou, Shih-Yu |
口試日期: | 2024/09/05 |
學位類別: |
碩士 Master |
系所名稱: |
國際時尚高階管理碩士在職專班 Executive Master of Business Administration Program in Global Fashion |
論文出版年: | 2024 |
畢業學年度: | 113 |
語文別: | 中文 |
論文頁數: | 62 |
中文關鍵詞: | 資深藝人 、公益 、社會效應 、挑戰 、張琪 |
英文關鍵詞: | senior artist, public welfare, social effect, challenge, Zhang Qi |
研究方法: | 質性研究法 、 訪談研究法 |
DOI URL: | http://doi.org/10.6345/NTNU202401928 |
論文種類: | 學術論文 |
相關次數: | 點閱:315 下載:0 |
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一、中文
王小明(2021).情感與價值認同在明星公益中的作用.心理學與社會行為研 究,28(4), 54-69。
王梓(2018).明星公益效應研究.公益研究,12(3),45-50。
李志強(2021).台灣藝人林志玲的公益效應與社會影響研究(碩士論文).東吳大學社會學研究所。
李華(2020).公益事業中的資源動員機制分析.社會科學研究,20(5),78-83。
林國榮(2023).藝人職業發展與公益活動的相互促進作用.商業管理評論,22(1),87-103。
林雅琴(2023).五月天與胡瓜的公益之路.大眾傳媒研究,18(2),58-74。
陳志明(2021).藝人參與公益活動的動機分析.社會責任研究期刊,12(3),45-61。
陳佩玲(2021).名人公益與社會責任.台北:遠流出版社。
陳紅(2021).公益事業資金運作透明度問題探討.經濟管理,33(6),120-125。
許志強(2023).蔡依林:公益與環保的結合.環境與發展研究,10(2),71-88。
張曉明(2019).明星公益活動的正向社會影響研究.公眾與傳媒,17(2),34-39。
張麗華(2022).公眾壓力與明星公益行為的互動機制.社會學與公共政策期刊,19(1),66-82。
張麗華. (2023). 企業與藝人合作推動公益的模式與挑戰. 社會學與公共政策期刊, 19(1), 66-82.
焦文娟(2022).模特兒培訓個人工作室創新商業模式之研究(碩士論文).國立台灣師範大學管理學院GF-EMBA。取自華藝線上圖書館
劉洋(2022).公益事業商業化傾向的風險與對策.社會科學前沿,11(1),56-62。
中央通訊社(2022).張琪再度為貧困兒童募款,慈善演出獲熱烈迴響.取自https://www.cna.com.tw/news/firstnews/202205010010.aspx
杜明賢(2022年12月26日).張琪送愛到花蓮榮家公益演唱會,眾多藝人參與,縣長徐榛蔚驚喜現身與老榮民同樂.取自https://news.owlting.com/articles/243444
徐乃義(2018年10月29日).藍迪助養發起人張琪慶祝藍迪兒童之家上梁.取自https://www.epochtimes.com/b5/18/10/29/n10814991.htm
陳子凡、李奕翰(2023年5月25日).曾照顧失智症公婆,張琪: 及早發現、及早治療.https://today.line.me/tw/v2/article/wJzgD9a
陳薈涵(2023年5月25日).忘不了我們的歌演唱會吸引公眾關注失智症議題. 取自https://news.tvbs.com.tw/entertainment/2133474
總統府新聞(1999年12月30日).總統接見第二屆國家公益獎當選代表.取自https://www.president.gov.tw/NEWS/6297
聯合報(2023).張琪推動環保公益活動,號召粉絲參與植樹.取自https://udn.com/news/story/7266/7012334
蘋果日報(2020年7月22日).張琪呼籲社會關注弱勢群體展開全國巡演募款.取自https://tw.appledaily.com/entertainment/20200722/5UV3BSERD5CKX43GJXCS2TDEMA/
ETtoday新聞雲(2021年4月15日).專訪張琪:公益活動中的感動與挑戰.取自https://www.ettoday.net/news/20210415/1965423.htm
Yahoo新聞(2019年3月12日).張琪獲頒年度慈善大使,分享公益心得.取自https://tw.news.yahoo.com/張琪獲頒年度慈善大使,分享公益心得-20190312-0451234
Steinar Kvale(2016).訪談研究法(陳育含譯).新北市:韋伯文化。(原著出版於2007年)
二、英文
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Anheier, H. K., & Toepler, S. (2020). Nonprofit Organizations: Theory, Management, Policy. Routledge.
Bager, A., & Røpke, I. (2021). Animal Welfare and Rights in Changing Contexts. Journal of Environmental Management, 295, 113051.doi:10.1016/j.jenvman.2021.113051
Bambra, C., Riordan, R., Ford, J., & Matthews, F. (2020). The COVID-19 Pandemic and Health Inequalities. Journal of Epidemiology and Community Health, 74(11), 964-968. doi:10.1136/jech-2020-214401
Bennett, R., & Gabriel, H. (2014). The Role of Celebrity Philanthropy in Corporate Social Responsibility. Journal of Business Ethics, 133(2), 263-280.
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Brown, J., & King, M. (2021). Artists and Social Responsibility: How Celebrities Use Philanthropy to Influence Public Perception. Journal of Celebrity Studies, 12(3), 45-62.
Carroll, A. B. (1999). Corporate Social Responsibility: Evolution of a Definitional Construct. Business & Society, 38(3), 268-295.
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Chen, J., & Huang, M. (2021). Celebrity Endorsement and Corporate Social Responsibility: The Role of Consumer Trust. Journal of Business Ethics, 171(2), 383-396.
Collins, A. E., Jones, S., Manyena, B., & Jayawickrama, J. (2019). The Social Roots of Disaster Risk Reduction: Concepts and Cases. Disaster Prevention and Management, 28(1), 101-117. doi:10.1108/DPM-11-2018-0371
Cone, C. L., & Roper, S. (2021). Corporate Social Responsibility and Celebrity Involvement: The Impact on Public Perception. Journal of Public Relations Research, 33(1), 44-62.
Danquah, A.D.(2019).The Impact of Celebrity Endorsement of Charitable Campaigns on Awareness Creation. University Of Ghana
Du, S., Bhattacharya, C. B., & Sen, S. (2020). Maximizing Business Returns to Corporate Social Responsibility (CSR): The Role of CSR Communication. International Journal of Research in Marketing, 37(1), 215-230.
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Ho, Y. H. (2014). The Role of Celebrities in Promoting Social Causes in Asia: A Case Study of Taiwan. Journal of Asian Public Relations, 7(2), 34-48.
Jerrim, J., & Shure, N. (2021). The COVID-19 Pandemic and Educational Inequality: Where Next for Schools? Educational Researcher, 50(5), 291-297. doi:10.3102/0013189X211021454
Johnson, D. (2008). Media, Celebrities, and Public Perception of Charitable Activities. Media Studies Review, 13(2), 113-126.
Jones, A. (2010). Media and Public Perception in Charitable Activities. Oxford University Press.
Kapferer, J. N. (2012). Celebrity: The Influence of Personality and Social Capital. European Management Journal, 30(2), 110-120.
Kim, S., Kim, S. Y., & Qian, C. (2018). The Role of Corporate Social Responsibility in Firm Performance: A Dynamic Perspective. Academy of Management Journal, 61(4), 1583-1607.
Kim, J., Darnall, N., & Milstein, M. (2020). Unpacking the Relationship Between Corporate Social Responsibility and Firm Performance: The Mediating Role of Stakeholder Reactions. Business & Society, 59(2), 312-340.
Kotler, P., & Lee, N. (2019). Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause. New Jersey: John Wiley & Sons.
Lee, C. L., & Chang, M. Y. (2016). Public Perception of Celebrity Endorsements in Charity Campaigns: A Taiwan Perspective. Asian Journal of Communication, 26(4), 357-372.
Li, Y. (2021). The Role of Celebrity Advocacy in Social Change: An Analysis of Social Media Impact. International Journal of Communication, 15, 4532-4550.
Lin, C., & Tsai, M. (2023). The Influence of Celebrity Philanthropy on Public Perception: Evidence from Taiwanese Entertainment Industry. Asia Pacific Journal of Marketing and Logistics, 35(3), 712-728.
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Porter, M. E., & Kramer, M. R. (2006). Strategy and Society: The Link Between Competitive Advantage and Corporate Social Responsibility. Harvard Business Review, 84(12), 78-92.
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