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研究生: 王芳醴
Wang, Fang-Li
論文名稱: 台中市高中生父母理財教導、理財素養、 理財態度與理財行為路徑關係之研究
A Path Analysis of Parents’ Financial Teaching Underlying Children’s Financial Literacy, Attitude and Behavior— A Case Study of High-School Students, Taichung
指導教授: 曾永清
Tseng, Yung-Ching
學位類別: 博士
Doctor
系所名稱: 公民教育與活動領導學系
Department of Civic Education and Leadership
論文出版年: 2015
畢業學年度: 103
語文別: 中文
論文頁數: 164
中文關鍵詞: 父母理財教導理財素養理財態度理財行為
英文關鍵詞: Parental Financial teaching, Financial Literacy, Financial Attitude, Financial Behavior
論文種類: 學術論文
相關次數: 點閱:269下載:68
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  • 中文摘要
    本研究探討家庭中父母在理財社會化中所扮演的角色,對子女在理財素養與理財行為等關係之影響。先彙整與理財社會化、理財素養與行為等相關理論,再由文獻分析探討父母理財教導、理財素養、理財態度與理財行為等概念之間關係。本文以台中市高中生為研究對象,問卷經專家之意見回饋與修正後,並採描述統計、差異分析、結構方程模式分析及群組分析,獲得本研究之理論模式適於解釋高中生在「父母理財教導」下對其理財素養、態度與行為之研究結果,「父母理財教導」不但對學生「理財行為」有直接效果,也透過「理財素養」與「理財態度」對其「理財行為」有間接效果;「理財素養」對「理財行為」有直接效果,並透過「理財態度」對其「理財行為」有間接效果。
    根據研究結果,獲致研究結論如下:
    一、在「父母親理財教導」中,「父母理財行為」與「父母直接教導」對子女都有顯著性的影響,但是「父母直接教導」卻比「父母理財行為」有較高的解釋變異,會直接影響到子女的「理財素養」與「理財行為」。
    二、在理財社會化中父母扮演關鍵的角色,子女在父母直接與潛化下,正向影
    響子女最大是「理財素養」,其次是「理財行為」與「理財態度」。
    三、「理財素養」與「理財態度」對「理財態度」的影響皆達顯著性,但是「理
    財態度」對「理財行為」之影響未達顯著性。
    四、在多群組分析中,以性別、父親學歷與學校城鄉位置等三個變項,對修正
    後的理論模式進行群組分析,經驗證結果顯示,在性別上,「父母理財行為」
    之「理財責任與決策」項目,女生高於男生;而「理財態度」之「自律性」
    則是男生高於女生;「父母理財教導」與「理財素養」之關係上,是女生大
    於男生。在父親學歷上,「父母理財教導」對「理財素養」之關係,學生之父親是大學學歷優於父親是國中以下學歷。在學校城鄉位置上,則無顯著差異。

    Abstract
    This study discussed the role played by parents in the family in the financial socialization, and their influence on the children in the relationship of financial literacy and financial behavior. First, the theories related to financial socialization, financial literacy and behavior were summarized. Then, literature review was conducted on the relationship between the concepts of parental financial teaching, financial literacy, financial attitude and financial behavior. The research subjects of this study were senior high school students in Taichung City. The questionnaire was modified based on experts’ opinions. The data were analyzed with descriptive statistics, differential analysis, structural equation modeling analysis and group analysis. Based on the results, a theoretical model was developed to explain senior school students’ financial literacy, attitude and behavior towards parents under the “parental financial teaching”. “Parental financial teaching” not only has a direct effect on students’ “financial behavior”, but also has an indirect effect on their “financial behavior” through “financial literacy” and “financial attitude”; “financial literacy” has a direct effect on “financial behavior” and also has an indirect effect on their “financial behavior” through “financial attitude”.
    Based on the results, the conclusions are as follows:
    1. In the “parental financial teaching”, “parental financial behavior” and “parental direct teaching” both have significant influence on children. However, “parental direct teaching” has the higher explained variation than “parental financial behavior”, which can directly influence children’s “financial literacy” and “financial behavior”.
    2. Parents play a key role in the financial socialization. Under the parental direct and subtle influence, “financial literacy” has the greatest positive influence on children, followed by “financial behavior” and “financial attitude”.
    3. “Financial literacy” and “financial attitude” both have the significant influence on “financial attitude”. However, “financial attitude” has the insignificant influence on “financial behavior”.
    4. In the multiple-group analysis, three variables in terms of gender, father’s education background and school’s urban and rural location were used to conduct group analysis over the modified theoretical model. The results showed that in gender, females’ project of “financial responsibility and decision” in “parental financial behavior” is higher than that of males, while males’ “self-discipline” in “financial attitude” is higher than that of females. Females are greater than males in the relationship of “parental financial teaching” and “financial literacy”. In the father’s education background, students’ fathers’ university degree is superior to that of fathers’ junior high school degree or below in terms of the relationship of “parental financial teaching” over “financial literacy”. There is no significant difference in terms of urban and rural location.

    謝誌 I 中文摘要 II ABSTRACT IV 目次 VI 表次 VIII 圖次 IX 第一章 緒論 1 第一節 研究背景 1 第二節 研究動機 3 第三節 研究目的與假設 4 第四節 名詞解釋 7 第五節 研究範圍與限制 8 第二章 文獻探討 11 第一節 理財素養(FINANCIAL LITERACY)相關理論 11 第二節 理財態度與行為相關理論 18 第三節 理財社會化相關理論(FINANCIAL SOCIALIZATION) 21 第四節 國內外實證研究探討 31 第三章 研究設計與實施 53 第一節 研究架構 53 第二節 研究方法與步驟 54 第三節 研究對象與抽樣 58 第四節 研究工具 58 第五節 資料分析 67 第四章 研究結果與討論 77 第一節 描述統計與相關分析 77 第二節 差異分析 81 第三節 高中生之父母理財教導、理財素養、理財態度與理財行為之結構方程模式分析 91 第四節 多群組分析 109 第五章 結論與建議 119 第一節 結論 119 第二節 建 議 123 參考文獻 129 附錄一 問卷學校與有效回收率 147 附錄二 專家效度調查問卷 148 附錄三 正式問卷 156

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