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    1

    The Study on Strategic Alliance of ISP in Taiwan
    • / Graduate Institute of Mass Communication /92/ Master
    • Author: Shih-Yun Deng Advisor: Chen, Ping-Hung
    • 隨著網際網路蓬勃發展,網際網路服務產業競爭日趨激烈,台灣ISP產業有朝向以策略聯盟增加競爭優勢之情形,或以策略聯盟方式結合網際網路內容服務供應商(ICP)成為網際網路傳播媒體。  為瞭解臺灣I...
    • Clicks: 289Downloads: 5

    2

    策略聯盟運用於永續校園推動之探討
    • / Graduate Institute of Environmental Education /94/ Master
    • Author: 楊曜駿 Advisor: Chang, Tzu-Chau
    • 中文摘要 本研究旨在探討運用策略聯盟於永續校園局部改造計畫的執行成效,包括永續校園策略聯盟整合的執行概況、永續校園策略聯盟形成動機、整合推動的困難與效益以及配套策略,並針對人口背景變項進行...
    • Clicks: 234Downloads: 14

    3

    無線數位電視平台經營業者之競合策略分析
    • / Graduate Institute of Mass Communication /93/ Master
    • Author: 顏瑄 Advisor:
    • 摘 要 邁入二十一世紀,數位時代來臨,你我每天所接觸的電視,也不可免俗地趕搭了這股數位化的熱潮。原本習慣單打獨鬥的五家無線電視台,基於各種主客觀因素,轉而尋求合作,共同開發數位無線...
    • Clicks: 435Downloads: 15

    4

    Triple-win partnership: Community newspaper, farmers' associations, and community education - A study of the strategic alliance of Wen Shan Weekly and Wen Shan Region Farmers' Association

    5

    A Study on the Curriculum Development Process of the Micro-Course of the Five-Schools Strategic Alliance in Taipei

    6

    藝文活動行銷傳播策略之研究--以報社贊助大型展覽為例

    • / Graduate Institute of Mass Communication /89/ Master
    • Author: YiFang Liou Advisor: Hu, Yu-Wei Wang, Shih-Ju
    • 摘要 近年來,報社結合展覽單位組成策略聯盟,共同舉辦大型展覽實例逐漸增多。本研究乃是探討國內報社參與大型展覽共生行銷動機、合作夥伴選擇準則、共生行銷績效、合作行為。研究問題有四:(1)探討國內...
    • Clicks: 300Downloads: 0

    7

    Strategic alliance and firm growth

    8

    Value Innovation Strategy for Medical Tourism Industry in Taiwan:A Medical Beauty Business Orientation

    9

    Exploring the output value of sports venues with different operating patterns based on Input-output Theory

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    10

    Strategic Alliance between Taiwanese and Chinese firms: An Investigation of Alliance Models in the LED Industry